Unrecognizable · The Founders

Become Unrecognizable In 8 Weeks

With a group of men doing it alongside you, in a live 8-week group coaching cohort for men 40+ resetting hunger, hormones, and habits. TRT and GLP-1 clarity, simple lifting, weekly accountability, and a private 1:1 call with Lane. Starts October 6th.

Join the Founders Cohort

Founders seats are limited

This is the one and only time Triple Reset group coaching costs $497. The Founders get in at the lowest price it will ever be. After this cohort closes, it's $2,000.

The Founders are the first men through Unrecognizable. You get in at $497, the lowest this will ever be, and you get me in your corner for 8 weeks with a private 1:1 call. Your feedback helps shape every cohort that comes after you. When the seats are gone, they're gone.

Most men 40+ don't need more random health advice.

They need 8 weeks with a clear system and a group that won't let them quit:

  • Hunger: A system that makes fat loss predictable instead of guesswork.
  • Hormones: TRT and GLP-1 clarity so energy and recovery aren't left to chance.
  • Habits: Lifting and accountability simple enough to actually stick for 8 weeks.
Lane Sebring before and after

Your Coach

I lost 55 pounds of almost entirely fat using TRT, GLP-1s, and weightlifting.

I'm Lane Sebring. Now I help men in their 40s and beyond become unrecognizable by fixing their hunger, hormones, and habits — the same three levers that got me there. Triple Reset is the system I use with the men I coach, run live, in a small group, for eight weeks.

Triple Reset results

“

Lane was the person who got me motivated to take my health more seriously. Watching his journey inspired me so much that I began my own. He's been an incredible resource and always just a text away if I had a question or needed some help. I'm down 36 lbs and at age 45, am the best version of myself.

Justin Welsh
Down 36 lbs at age 45

What the 8 weeks actually look like

One live call a week, Tuesdays at 10:30am CT. Starts October 6th, runs through December 1st (we skip Thanksgiving week).

Triple Reset results

“

Lane’s Triple Reset program completely changed the way I approach my health. His guidance with TRT, GLP-1, and strength training has helped me lose 20 pounds in a sustainable way while building muscle, improving my body composition, and feeling healthier than I have in years.

BJ Holyfield
Down 20 lbs while building muscle

Everything in your $497 seat

Live

8 Weekly Group Calls

One live call a week with the group, Tuesdays at 10:30am CT. Real coaching, real accountability, guys going through it with you.

1:1

Private Strategy Call

A private one-on-one call with Lane to build your personal action plan, scheduled at a time that works for you.

Community

Private Community Access

A private space to post wins, ask questions, and stay accountable between calls.

Show up and do the work. That's the whole ask.

Show up to the calls and do the work for 8 weeks. If you don't feel it was worth it, I'll refund you.

Become a Founder, $497

Triple Reset results

299 lbs and diabetic to 218 lbs and off every prescription

Just wanted to give you an update on how the Triple Reset changed my life.

I started at 299 pounds with a fasting blood sugar of 438, an A1C of 13.9, total testosterone of 119, total cholesterol of 225, and triglycerides over 100. I was diabetic and on multiple medications.

Today I’m 218 pounds, the lightest I’ve been since I was 21 years old. My fasting glucose is 90, my A1C is 5.4 (no longer diabetic), my total cholesterol is 162, my triglycerides are 79, and my total testosterone is 840. I’m off every prescription medication I was taking. The only things I use now are TRT, retatrutide, and supplements that I’ve chosen.

I figured I’d share this with you since you’re helping so many people. Some of them probably have numbers that are just as bad as mine were. Change can happen. It takes time, consistency, and dedication, but it’s absolutely possible.

Todd Gilbert
Individual results vary.

Capped at 10. Starts October 6th.

Unrecognizable: The Founders. 8-week cohort for men 40+, capped at 10 men, starts October 6th.

The Founders Cohort

$497

One-time payment. Not a subscription.

  • 8 weekly live group calls
  • Private 1:1 strategy call with Lane
  • Private community access
  • Founders price — the lowest it will ever be. $2,000 after this cohort
Become a Founder, $497

Questions

Capped at 10. Starts October 6th. $497 today, $2,000 after.

Become a Founder, $497